Ben Jacobson

Ben S. Jacobson (born December 16, 1970) has been the head men's basketball coach at the University of Northern Iowa since 2006. Previously an assistant at North Dakota, North Dakota State, and was a top assistant at Northern Iowa before taking over as head coach.
Posts about Ben Jacobson
  • How to Target Your Customers With Social Ads

    … Do you want to advertise to your existing customers? LinkedIn, Facebook, Pinterest, and Twitter all let you deliver ads to your actual customers. In this article, you’ll discover how you can use four popular social networks to reach custom audiences with your content. Discover how to target your customers with social ads. #1: LinkedIn Thanks…

    Ben Jacobson/ Social Media Examinerin Social How To's- 9 readers -
  • How to Create Twitter RSS Feeds for Better Prospecting

    … of it is relevant to prospecting. Many marketers find Twitter’s web interface and mobile app to be less useful for mining opportunities, however. A better option to consider is to use an RSS reader app like Feedly, which makes it easy to organize feeds by theme, priority, stages in the buyer’s journey, and any number of other useful parameters. Reader apps can…

    Ben Jacobson/ Social Media Examinerin Twitter- 12 readers -
  • How to Nurture Leads Using Medium Letters

    … Wondering how to use Medium for business? Want to use Medium to engage with prospects? Medium’s Letters feature lets you communicate directly with prospects so you can build meaningful relationships with them. In this article you’ll discover how to use Letters on Medium to nurture leads. Why Medium Letters? More than just a place to publish…

    Ben Jacobson/ Social Media Examinerin How To's- 10 readers -
  • How to Create Buyer Personas With Google Analytics

    … your audience’s interests and concerns. This will in turn make for a more engaged audience. You can find a lot of information about your brand’s online audience in the search data from your website’s analytics. Here’s how to build buyer personas with Google Analytics. #1: Research Your Website Traffic by Keyword Begin by opening up Google Analytics…

    Ben Jacobson/ Social Media Examinerin Google- 25 readers -
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