Ben Schwerin

  • NFL, Snapchat Extension Includes Discover Content, More Live Stories

    … parties will team up on custom geofilters for all 32 NFL teams, and users at stadiums, practice facilities and other venues will be able to add these filters to their snaps. Snapchat head of partnerships Ben Schwerin said in the release: The NFL has been a tremendous partner over the past year-and-a-half as we’ve worked to expand our premium sports…

    David Cohen/ AllTwitter- 9 readers -
  • Snapchat, NBC Ink Olympics Content Pact

    … NBC reached its first-ever deal to share video from the Olympic Games, reaching a deal with Snapchat. Bloomberg reported that Snapchat will establish a dedicated channel for video from the 2016 Summer Olympic Games in Rio De Janiero, and it will create daily Live Stories with content from NBC, athletes and fans. BuzzFeed will also populate…

    David Cohen/ Inside Facebookin Content- 13 readers -