Ben Schwerin

  • NFL, Snapchat Extension Includes Discover Content, More Live Stories

    … The National Football League created a LinkedIn job posting last month for a managing editor, Snapchat Discover, and more light was shed on this topic today. The league and the messaging application announced a multiyear extension to their current strategic partnership, highlighted by the NFL becoming the first sports league with a presence…

    David Cohen/ AllTwitter- 8 readers -
  • Snapchat, NBC Ink Olympics Content Pact

    …, and the network added that its partnership with Snapchat is non-exclusive. Snapchat director of partnerships Ben Schwerin told Bloomberg: It’s as much about what’s going on on the field as what’s going on in the Olympic village and Rio and really feeling like you’re there–seeing it through the fans’ eyes and the athletes’ eyes. Billions of people…

    David Cohen/ Inside Facebookin Content- 11 readers -
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