Best Super Bowl Ads

  • The Best Super Bowl Ads According to YouTube Data

    … actually surveyed over 1,000 people and found that the brands employing this strategy had 2x better recall than those that didn’t. 4 Ads are created to guide audiences to take an action. On TV, advertisers buy time on programs, but they’re essentially buying an audience. Buying advertising at the actual video (URL) level on YouTube is important because…

    Adknowledge Blogin Social YouTube- 18 readers -
  • Touchdown, Advertising Industry!

    …, but there were clear winners and losers before the game was even over. The “race for views” will continue for up to 10 days post-Super Bowl. View-centric buying reduces next step engagement (clicks and conversions), which is where the digital viewership, and performance-driven buying thrive. When you look at what the various trend maps of who won…

    Kim Mcreynolds/ Adknowledge Blog- 20 readers -
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