• Report: More Than 70% of Franchisees Use a Digital Agency

    … Report: More Than 70% of Franchisees Use a Digital Agency February 3, 2016 by David Hirschman Leave a Comment Filed Under: News Franchisees or licensees of national companies (and their co-op spending) represent an important segment of the local digital marketing ecosystem, and a new report from BIA/Kelsey reveals that many of these…

    David Hirschman/ Street Fight- 16 readers -
  • Why Selling to Partners and Resellers Is Never a Straight Path

    … Working as a business development director in the digital media space — selling to resellers and partners — is one of the more challenging roles a salesperson can take on. Prior to joining a SaaS company, I worked in a consulting role at BIA/Kelsey where I was connecting digital product companies with reseller channels. My perception was that ad…

    Street Fight- 12 readers -
  • Openings and New Hires at VendAsta, Instacart, Kantar, Microsoft and HTC

    … for Sheryl Sandberg’s nonprofit organization LeanIn.Org. Steve Passwaiter – Kantar Media Intelligence Steve Passwaiter was recently brought on by Kantar Media Intelligence as their Sr. director, business development – CMAG/Political. You may know him from his days at BIA Kelsey as their VP of Business development. In his new role he will be managing buy…

    Kelly Benish/ Street Fightin Google- 14 readers -
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