Bid Modifiers

  • Adwords Event Recap: Device-Specific Bid Adjustments

    … campaigns. Keyword-level bid adjustments can be achieved by grouping keywords of similar performance and setting bids at the ad group level. Device-specific ad copy is another favored benefit, however, this can still be achieved in a consolidated campaign by utilizing ad customizers within ad copy text. Testing Adwords Smart Bidding (formerly, auto…

    PPC Heroin Paid Search- 31 readers -
  • How to Optimize Your AdWords Enhanced Campaigns In 5 Minutes

    … Simple data based bid adjustments without the hassle. When it comes time to make changes to your Enhanced Campaigns leveraging the power of new tools on the market to extend the power of your current tools allows you to do more in less time, move faster and make smarter decisions. To help AdWords advertisers save time, bolster high performing…

    Jeremy Page/ PPC Heroin Paid Search- 18 readers -