Bid Settings

  • 30 PPC Tips to Keep You Ahead of the Competition – Part 3

    … is no longer yielding any real returns in terms of conversions, delete them. 4. Monitor Your Bid Settings Something else to consider at this time are your current bid settings. Some advertisers ignore their bid settings, but keeping a close eye on your CPC vs. click-through rate and other aspects of your bid settings can really reap rewards. Similarly…

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