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We saw a lot of valuable Google AdWords features being released in 2014. This January isn’t short of blog posts mentioning the many top features that were released in 2014. But even before 2014, there were many features that aren’t being used in many advertising accounts. This post is intended turn you from a bystander to an expert user of these features in your account.
… will work more like most other competitor campaigns. Especially if you only use keywords that need more visibility and have a hard time getting clicks and conversions due to the higher-paying competitors. Finally, bid strategies are a great tool for good performing campaigns that could use a new form of testing to see what kind of extra ‘juice’ can…