Bidding Strategy

  • Automate And Manually Change Bids With Excel

    … before hitting “process”, and make sure the New Max CPC column is labeled as Max CPC within the editor, as seen below: Conclusion My hope is that this article helps you create a bidding strategy sheet within Excel, This strategy allows advertisers to utilize automation, but continue to have the advantages of manual bid changes if needed. …

    Jacob Brown/ PPC Hero- 8 readers -
  • Steps to Making Easy Money With An Adult Dating Offer and PPV Landing Page

    … to cover are: How I chose the offers How I selected the PPV targets Direct Link vs Landing Page The Bidding Strategy How I determine and cut my losses with bad targets The direct link results How I create the PPV landing page Split testing and optimization The landing page results How I scale up my campaigns Conclusion How…

    Luke Klingin Affiliate- 145 readers -
  • Project Your Ad Spend During Back To School Season

    … "Back to School" week continues as Hayley provides formulas that you should consider using to determine your visibility and spend during this important time of the year. If you haven't yet, read Amanda's post on "4 Steps To Back To School Success." Back to school means increased consumer shopping. Your target audience will be in the market…

    Hayley Cummings/ PPC Hero- 7 readers -
  • A Guide to AdWords Bid Adjustments

    … spend is best when ads are in position 3, as users are clicking multiple ads to do research before buying. Maximum control over your account Has the potential to be time consuming Automated Bidding To access the automated bid rules, either click the "Automate" button within the Keywords tab, or navigate to the Automated rules section…

    Rachael Law/ PPC Heroin Paid Search- 15 readers -
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