Big Data Marketing

  • Big Data is Pushing Marketing into Real-Time

    … Marketers have always sought to reach their customers at just the right moment – and to do so before their competitors. With the advent of the Internet and real-time analytics, the timeframe for being relevant to your customers is shrinking. Big Data is now making marketing even faster, more responsive, and more personal than ever before…

    Marketing Technology Blogin Twitter- 14 readers -
  • A good week for Jeff Ogden of Find New Customers

    … Lots of good things going on this week for Jeff Ogden of Find New Customers. (I do have a BBA in Marketing from the University of Notre Dame.) Much better week than Jeb Bush or Tom Brady who both have big problems. Very sad news about the helicopter in Nepal. It was found near Mount Everest and there are no survivors. Very, very sad. Bye, bye…

    Jeff Ogden/ Fearless Competitor- 14 readers -
  • The World-Class Network of Jeff Ogden of Find New Customers

    … share on social media. Filed under: B2B demand generation, B2B lead generation, b2b lead generation companies, Big Data Marketing, Business relationships, Business Strategy, Buyer Personas, CMO Challenges and Opportunities, CMO recruiting, Content marketing, Demand Generation Manager, Find New Customers, Florida, Great books, MadMarketingTV, Management best practices, Marketing Made Simple TV, Personal Branding, Personal growth, Social Media, Social Networks, Twitter…

    Jeff Ogden/ Fearless Competitorin Social Content Twitter- 15 readers -
  • The Role of Big Data in the Future of B2B Marketing

    … Analytics: Right Time & Place Loren McDonald @LorenMcDonald Vice President, Industry Relations at Silverpop, an IBM Company The future of B2B marketing will combine a prospect’s social graph, online behavior, content interactions, demographic and firmagraphic information with scoring, predictive analytics and marketing, content…

    Lee Odden/ TopRank®- 13 readers -
  • How to Manage Your Marketing With Data

    … patterns and making meaning of those patterns. Laurie Frick, data artist and speaker at a recent Creative Mornings, had the following to say about data: 1. Data is about identity. Fitness and health applications are merely the early stages of data tracking. As sensors get smaller, more things can be tracked, potentially resulting in a more intimate…

    Erin Feldman/ Vocus Blog- 6 readers -
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