• The NewCo-BigCo Shift or, These Nine Things Will Change Business Forever

    … or two, the pace will quicken. New CEOs at category-leading companies like McDonald’s, Ford, and P&G will most likely announce stunning new initiatives that would have been inconceivable a decade ago. 9. The best NewCos realize there’s a lot to learn from the BigCos. After years of feasting on BigCo markets, “established upstarts” like Google…

    John Battelle's Search Blog- 24 readers -
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