Bigcommerce

    • A Snapshot of Omnichannel Consumer Buying Behavior in 2017

      Omnichannel strategies are becoming more common to implement as marketing cloud providers offer tighter integration and measurement of strategies across the consumer’s journey. Tracking links and cookies enable a seamless experience where, regardless of the channel, the platform can recognize where the consumer is and push a marketing message that’s relevant, applicable to the ...

      Douglas Karr/ Marketing Technology Blogin Mobile- 17 readers -
  • Twitter Phasing Out Buy Button?

    … Twitter appears to be waving bye-bye to its buy button. E-commerce platform Shopify was one of several sites to launch the feature in October 2015, and Ingrid Lunden of TechCrunch reported that merchants using Shopify are being notified that Twitter is “pivoting away” from its e-commerce focus. TechCrunch reader Brody Berson shared…

    David Cohen/ AllTwitterin Social Facebook Twitter- 25 readers -
  • Increase Your Conversion Rates through Social Proof

    … and prompting buyer action. Customers Feel Part of the Crowd – Notify displays are like real-time testimonials for your store – seeing other’s buy builds instant confidence. Social Proof + Credibility – Potential customers see purchases being made by others – giving credibility to your store and building trust with the user. Notify…

    Douglas Karr/ Marketing Technology Blog- 21 readers -
  • The Fastest Ecommerce Platforms for Desktop and Mobile

    … Speed is money. It’s as simple as that when it comes to e-commerce. It’s not just consumers that abandon your site when it’s not performing well on desktop or mobile. Site and page speed impact search engine rankings as well. Search engines don’t want users frustrated when they visit a slow site, so there’s no use in ranking them well. If your…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • Bigcommerce Releases 67 New E-commerce Themes

    … Bigcommerce announced 67 new beautiful and fully responsive themes designed to help merchants fully express the power of their brands and grow their businesses. Using modern merchandising capabilities and a clean, intuitive interface, retailers will be able to select e-commerce themes optimized for various catalog sizes, merchandise categories…

    Douglas Karr/ Marketing Technology Blog- 27 readers -
  • Bigcommerce Launches Enterprise Ecommerce Platform

    … Bigcommerce has launched Bigcommerce Enterprise, a more robust e-commerce platform offering for high-volume retailers transacting millions of dollars in sales. Bigcommerce Enterprise features advanced security and protection, real-time analytics and insights and enterprise-grade integrations that enable online merchants to manage and scale…

    Douglas Karr/ Marketing Technology Blogin EMail- 15 readers -
  • Amazon Webstores Are Closing: Now What Do You Do?

    … to some, Webstore’s shutdown gives users the opportunity to explore other ecommerce options out there. So far, it looks as though Shopify is the most attractive option for transitioning Webstore users because in 2014 twice as many Webstore users who were migrating went to Shopify instead of Bigcommerce. Part of the reason Shopify is such a good…

    Karon Thackston/ Marketing Words Blog- 17 readers -
  • Enable Social Selling on Your Ecommerce Site with GetSocial

    … and then contact them directly to close the sale. See who is your most influential user and how many leads and conversions they generate for your page. Identify which users, products, and sharing buttons are most effective for increasing conversions through social sharing. GetSocial also allows you to export the data you collected to use it with your current marketing tools. GetSocial integrates with Shopify, PrestaShop, Bigcommerce, Tictail, Magento, WordPress, Blogger, and Tumblr. © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 10 readers -
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