Bill Marriott

  • 5 Steps to Building a Content Marketing Powerhouse

    …, and she wanted Bill Marriott to write it. The blog was a hit and today, you might mistake Marriott for a media company that just happens to manage towering resorts and offer rooms for let. The anecdote—cribbed from the opening of our Content Marketing Playbook series—was how Contently co-founder Shane Snow and I recently greeted guests at Google’s…

    The Content Strategistin Content- 20 readers -
  • 50 Quotes That’ll Make You a Better Content Marketer

    … Content marketing may be the hot new trend in the content marketing world, but it’s also the underdog—the discipline with the least budget, most doubters, and highest degree of difficulty when it comes to doing it well. But when you’re doing it well, it’s also an incredible amount of fun. As David Carr said, “Creating media content is a diverting…

    Joe Lazauskas/ The Content Strategistin Content- 31 readers -
  • CMOs Plan a Digital Overhaul for 2015

    … International were able to convince executive chairman Bill Marriott to start his own blog, eventually expanding the campaign into a multi-platform operation. It’s no surprise that brands are looking to embrace digital; after all, leading media companies and branded content pioneers like BuzzFeed are betting that mobile, video, and robust CMS…

    Amanda Walgrove/ Relevancein Content- 15 readers -
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