Bill Simmons

William J. "Bill" Simmons III (born September 25, 1969) is an American sports columnist, analyst, author, and podcaster. He currently is the Editor-in-Chief for Grantland.com, which is affiliated with ESPN.com. He also contributes columns and podcasts to the website. He is a former writer for ESPN The Magazine and Jimmy Kimmel Live!. Nicknamed The Sports Guy, formerly The Boston Sports Guy, Simmons gained the attention of ESPN with his web site, BostonSportsGuy.com, which earned him a job offer in 2001.Since joining ESPN in 2001, in addition to writing for ESPN.com, he has also hosted his own podcast on ESPN.com titled The B.S.
Posts about Bill Simmons
  • Are Podcasts the Next Big Thing for Sponsored Content?

    …” for Squarespace and a rock opera for MailChimp. This creative approach is typical of the ads played on shows from 5by5, the podcast network that’s home to “Back to Work” and over other 30 podcasts about tech, design, and pop culture. While not all the ads are musical projects, they’re all more innovative than your everyday marketing. In fact, considering…

    Celine Roque/ The Content Strategistin Content- 35 readers -
  • Nate Silver’s model shows digital video winning for FiveThirtyEight

    … Seven months after launching FiveThirtyEight as an standalone site under ESPN, founder Nate Silver is bringing his data-flavored journalism to video. On Wednesday, Silver and FiveThirtyEight unleashed the first episode of “Signals,” a documentary film series that aims to tell compelling stories with data and analytics at the forefront…

    Eric Blattberg/ Digiday- 10 readers -
  • Through the Google lens: search trends September 19-25

    … we prefer to call the Night of Shonda. Producer Shonda Rimes has got ABC’s lineup locked up with Scandal, Grey’s Anatomy (in its final season this year) and the new How To Get Away With Murder, starring Academy Award-nominee Viola Davis. All three shows were in the top 10 hot searches the day of their premiere. True to form, Scandal’s season 4…

    Emily Wood/ The Official Google Blogin Google- 6 readers -
  • ESPN’s Bill Simmons suspension backfires online

    … ESPN’s suspension of Bill Simmons, its most popular writer, has proven problematic for the media company’s own brand. Not only have users rallied to support Simmons, but the move has made ESPN seem more interested in protecting its image (as well as the NFL’s) than addressing domestic violence issues and maintaining its editorial integrity…

    John Mcdermott/ Digidayin Social Twitter- 4 readers -
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