Bill Simmons

William J. "Bill" Simmons III (born September 25, 1969) is an American sports columnist, analyst, author, and podcaster. He currently is the Editor-in-Chief for Grantland.com, which is affiliated with ESPN.com. He also contributes columns and podcasts to the website. He is a former writer for ESPN The Magazine and Jimmy Kimmel Live!. Nicknamed The Sports Guy, formerly The Boston Sports Guy, Simmons gained the attention of ESPN with his web site, BostonSportsGuy.com, which earned him a job offer in 2001.Since joining ESPN in 2001, in addition to writing for ESPN.com, he has also hosted his own podcast on ESPN.com titled The B.S.
Posts about Bill Simmons
  • Are Podcasts the Next Big Thing for Sponsored Content?

    …” for Squarespace and a rock opera for MailChimp. This creative approach is typical of the ads played on shows from 5by5, the podcast network that’s home to “Back to Work” and over other 30 podcasts about tech, design, and pop culture. While not all the ads are musical projects, they’re all more innovative than your everyday marketing. In fact, considering…

    Celine Roque/ The Content Strategistin Content- 35 readers -
  • Nate Silver’s model shows digital video winning for FiveThirtyEight

    … said it was going to take a year or two before really taking off. Friends in the media business said it was going to take a while, too. I somehow thought that we were special, but we weren’t. But we really feel like we’re hitting on more cylinders now: We have very in-depth coverage of the midterm elections, great coverage of Peyton Manning, great…

    Eric Blattberg/ Digiday- 10 readers -
  • The NFL’s Treatment of Domestic Abuse: Three PR Failures and One PR Success

    … financial interest in the NFL’s success. And then they suspended Bill Simmons and changed the narrative. Bill Simmons is one of ESPN’s most popular columnists and personalities, reportedly making more than $3 million in salary annually from the network. He also has been one of the most prominent NFL critics on the network. Last week, he was suspended…

    Jim Dougherty/ Vocus Blog- 12 readers -
  • Through the Google lens: search trends September 19-25

    … at Fenway against his archrivals, the Boston Red Sox. Though neither the Yankees nor the Sox made this season’s playoffs, anticipation for Jeter’s farewell at-bat was already high. But last night, after giving baseball fans so many memorable moments over the years, he gave us one more. In his final game at Yankee Stadium, Jeter’s ninth-inning walk-off…

    Emily Wood/ The Official Google Blogin Google- 8 readers -
  • ESPN’s Bill Simmons suspension backfires online

    ESPN’s suspension of Bill Simmons, its most popular writer, has proven problematic for the media company’s own brand. Not only have users rallied to support Simmons, but the move has made ESPN seem more interested in protecting its image (as well as the NFL’s) than addressing domestic violence issues and maintaining its editorial integrity.

    John Mcdermott/ Digiday- 4 readers -
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