Bitcoin And Blockchain

    • What is an ICO and what does it mean to new businesses?

      By Kiki Schirr, {grow} Contributing Columnist In the news recently, you may have heard of a new phenomenon called the “ICO.” What is an ICO, you may ask! An ICO, or initial coin offering, is an important new trend, a chance to buy into new crypto-currencies or tokens built on Blockchain. The trend began in startups, but even larger companies such as Kik are beginning to look ...

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  • What is Blockchain and what is its impact on marketing?

    … and be knowledgeable. Then I’ll go over other applications of Bitcoin and why it is important for marketers to be in the know. What is Blockchain? At its heart, Blockchain is a database. For Bitcoin, it serves as a public ledger. Every ten minutes all the recent transactions are written to a new “block,” which is then linked back to the old block, like a chain…

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