Bl Ochman

  • How To Succeed With Earned Media: 34 Case Studies

    …; Twitter: @KDHungerford 16. My favorite examples of earned media are when people share a paid media message on a social network. It underscores the difference between earned and paid media as well as showing how the two can work together creating an effective CPM for a brand. It makes you ask: “What is your advertising’s earning power?” Max…

    Heidi Cohen/ Heidi Cohenin How To's- 14 readers -
  • What Most Smart Marketers Miss About Google+

    … other social media networks can’t make. Google Hangouts provide for video conferencing with up to 10 people to make connections. Hangouts make business social and experiential in a very personal way. Social media maven B.L. Ochman raves, “Hangouts are arguably the best video conferencing platform ever created, and they’re free!” Take heed…

    Heidi Cohen/ Heidi Cohenin Social Google Facebook Twitter YouTube- 14 readers -