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Brands have penetrated our culture like never before. But will they keep their role in the face of the technological disruption about to sweep through the business landscape? We argue that the brands that we use to simplify and navigate will die, while the brands that we choose to believe in and belong to can thrive even more.
… not come from Silicon Valley, either. French ride-sharing app BlaBlaCar was valued at $1.6 billion last year. Hey, remember when Facebook bought WhatsApp for $19 billion? How’d you like to be that guy? Unicorns are waiting to break through in every industry. We are a global, digital society, fueled by innovative ideas. Just make sure yours…
… Looks to Expand Its Map (New York Times) Founded in Paris in 2006, BlaBlaCar aims to connect people who want to share long-distance journeys. The company plans to announce on Wednesday that it has raised $100 million in new investment from a group of European and American venture firms, including Accel Partners and Index Ventures. Top 10 mobile…