Blocking

  • 30% Rise of Ad Blocking Use Globally in 2016

    … Ad blocking was a major issue over the past year, and it got a lot of news coverage both within the digital marketing world and with the public in general. A recent report that was published by PageFair found that over this time, the global usage of ad blocking software has gone up by 30%. This growth makes it so about 11% of Internet users…

    Michael Levanduski/ Performance Marketing Insider- 21 readers -
  • When to Ban Social Media Trolls and Prevent Harassment

    …, threats or spam,” is clear enough and provides justification for dealing with inappropriate interactions. If a brand has this problem and chooses to delete comments or ban a user after their content has been seen, it’s usually a good idea to make a public comment (utilizing your customary brand voice), stating that while the brand “has a general…

    AllFacebookin Social Facebook Twitter- 36 readers -
  • Instagram Rolls Out Custom Keyword Filter for Comments

    … There have been rumblings for weeks about an Instagram feature aimed at using keywords to block trolls, and that feature is now here for all users, not just celebrities and public figures. Instagram co-founder and CEO Kevin Systrom announced in a blog post that the Facebook-owned photo- and video-sharing network introduced a custom keyword…

    David Cohen/ AllTwitterin Social- 17 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … to continuously raise the quality bar on the advertising solutions we bring to market. Second, while we have worked to drive higher return on investment for advertisers (by leveraging our current user base, ad formats and innovations in targeting, creative and measurement), we’re still priced at a premium CPE (cost per engagement) relative to others. This has…

    David Cohen/ Inside Facebookin Twitter- 27 readers -
  • Facebook’s ‘On This Day’ Turns One

    … (essentially, the Applied Machine Learning Group-built Computer Vision and Machine Learning tech that uses annotated examples to train a deep convolutional neural network that recognizes visual concepts in photos–so Facebook can tell if a picture contains, say, a cat or a beach). User experience research: To better understand the types of memories Facebook…

    David Cohen/ AllFacebookin Social Facebook- 12 readers -
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