• SEO Tips: How to Optimize Images for Better Google Image Search Results

    … is: shutterstock_3663995. If this photo was being used in a blog post about hang gliding, then changing the name to Outer-Banks-hang-gliding would be much more descriptive. While Google is getting better at analyzing the context of an image and new technologies are emerging to improve results, best practice is to upload the picture with a descriptive name to the CMS…

    Paveyain SEO EMail Google How To's- 12 readers -
  • How Gwynnie Bee, Framebridge and Marshalls Drive Sales with Mobile Video Ads

    … The rising popularity of mobile is on the mind of every marketer. As audiences move to devices like smartphones and tablets, marketing teams are migrating with them. With this shift comes a new set of considerations, such as what sort of ad units and creative are most effectively reaching mobile audiences. According to Facebook’s Chief Operating…

    Nanigansin How To's- 9 readers -
  • Content Marketing, is it the Way of the Future? [infographic]

    … to the customer, but there are many types to choose from. These include how-to guides, blogs, photos, e-books, video, white papers, news, infographics, podcasts, case studies, newsletter, question and answer articles and many more. Many companies will use a range of these methods to reach the biggest array of people possible, while some will focus on just one route and produce high quality content. …

    Lawrence Tam/ Lawrence Tamin Content- 12 readers -
  • 3 Holiday Shopping Trends Retail Advertisers Need to Know

    … It may be July, but it’s already time for marketers to start planning for the holiday shopping season. The holidays provide retailers with a tremendous opportunity to not just drive a record number of sales, but also grow their customer base to drive a year-round increase in profitability. Facebook IQ got a head start preparing advertisers…

    Nanigans- 10 readers -
  • Seeking Copywriting Apprentice – Apprenticeship Program 2017

    … every minute of it. Well, probably not every minute, but most of it will be awesome. Words words words Words are powerful, and I love the written form. But as I focus on growing my business, sitting down at a keyboard for 5 consecutive hours to build an epic blog post becomes more difficult. Duty calls elsewhere, and uninterrupted time comes…

    Jeff Sauer/ Depth of Knowledgein SEO EMail- 12 readers -
  • How to Save Big Money with Little Changes

    … money if you find yourself in a pickle. Here’s a direct link to Digit to learn more if you’re interested! I'm a student hoping to get a Creative Writing Major. I love reading and watching too much T.V. if I'm not babysitting my little brothers who are my world. I have a blog filled with fun reads about books, life and more. :) …

    Lawrence Tamin How To's- 13 readers -
  • Facebook’s Secrets for Mobile Ad Creative That Delivers Results

    … these questions and concerns with its report, “Why Creativity Matters More in the Age of Mobile“. In addition to providing vital stats and insights, the report also contains five important creative considerations to help advertisers craft creative that will resonate with audiences on smaller mobile screens. Read on for a summary of Facebook’s…

    Nanigans- 13 readers -
  • Using Video Live Streaming for Content Marketing

    … If you've been on the social media circuit lately, you might have noticed that there have been a lot more “live” video feeds popping up within your streams and notifications all over the web. In the past, live streaming was mostly a niche activity geared towards hardcore video game players and sports fans (including eSports leagues…

    Lawrence Tamin Content- 23 readers -
  • Intrusive Ads Under Attack Again with Google

    … in on our blog here. The newest announcement from Google stated that it will be cracking down even harder on sites that still aren’t complying with the guidelines. This is difficult for some businesses to swallow as they see a significant amount of their revenue coming from their popup CTAs or signups. It is not clear how a site that doesn’t not conform…

    Paveyain Google- 17 readers -
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