Blog Ideas

  • Why Wasted Words Kill Good Ideas And Cost Sales

    … painful. Just like blogs, presentations are all too often sunk by a leaden use of language. Anyone who has ever spent time in a boardroom has seen how disastrous a bad pitch can be. Bad pitches are graveyards for good ideas. If you think of every sentence as an ad for your proposition, you’ll be on the right lines. Consider all the great slogans you’ve…

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