Blogger Outreach

  • Crossing the influence line: When does sponsorship destroy your reputation?

    … to seeing famous people in ads since the 1920s and celebrity endorsements are now an expectation. They can take money from a brand and we usually don’t think any less of them. 2. Thought leader — This might be a well-known blogger who has established their position through consistently creating helpful content. Influence based on authoritative…

    {grow}- 27 readers -
  • A Much Wanted Impact: Best Social Media Practices for Blog Growth

    … this infographic by Infobrandz. Infographic Courtesy Of 4 – Don’t post too often As bad as it is to neglect a social media profile, doing the opposite is just as bad, if not worse. Those who post around four to five times per day on a platform such as Instagram or Facebook are only scaring off their audiences. Posting so often looks like…

    Growmapin Social- 51 readers -
  • How to generate buzz for your outreach campaign

    … Over the past month, I’ve been working away on a blogger outreach campaign for 2017. In fact, one of the campaigns is now completely subscribed for the next year. As in, all the way to the end of December 2017. I’d love to pretend that this was all down to my organisational skills, but it’s not. It’s largely because my team used a couple…

    State of Digitalin How To's- 14 readers -
  • Influencer Marketing: Building Successful Relationships

    … Because the landscape of marketing and public relations is constantly evolving, it is important to keep up with current trends and include them in your client’s PR strategies. Influencer marketing has become a massive component in successful digital PR campaigns, and it has proven impact on brand exposure. An influencer is someone who has…

    Growmap- 38 readers -
  • How a Business Owner Builds Relationships With Influential Bloggers

    … your marketing dollars, but you can extract a tremendous amount of value from building relationships with bloggers. These people are always looking for new topics, angles, and ideas. By making the right connections, you can build mutually beneficial relationships that empower your brand to cross over cost effectively to the world of organic…

    The Blog Heraldin SEO How To's- 14 readers -
  • A Beginners Guide To Blogger Outreach

    … So, you’re regularly posting on social media channels and your SEO strategy is at the top of its game, your brand presence however is still not a patch on what you’d like it to be. Where can you go from here? Nowadays, the only answer to this question is blogger outreach. It’s time to forget everything that you do, or maybe don’t, know about…

    The Blog Herald- 18 readers -
  • Create the Perfect Email Signature With This Cheat Sheet

    … Blogger outreach is an important element if you want to take your blog to the next level. As it often has been said, you cannot rely on publishing excellent content alone. You need to get the word out about what you have to say. If you do not have a blogger outreach strategy, then take a look at this: The Art of Outreach: How to Build…

    Noemi Tasarra Twigg/ The Blog Heraldin EMail- 23 readers -
  • PressRush: The Polite Pitching Platform for Journalist Outreach

    … to inform the public relations firm at the other end about the accuracy of the pitch. If I liked the pitch (which was below the buttons), I simply had to reply to the email address it came from. What a fantastic way and a polite means for public relations professionals to ensure relevance with the influencer or blogger they’re communicating with. While…

    Douglas Karr/ Marketing Technology Blog- 21 readers -
  • Best Practices for Email Outreach to Influencers

    … grammar, and write a succinct and compelling pitch. This infographic from Online Course Report walks through every stat collected on outreach emails, what works, what doesn’t and what to absolutely avoid. This includes time of day, day of the week, subject lines, words to use, number of attempts, size of message, and more. One interesting stat that’s shared in this infographic is 1 big-time blogger tends to have the equivalent impact of 6 small-time bloggers Tweet This!. © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin EMail- 15 readers -
  • How I Got An 80% Response Rate For My Top Influencers Outreach Campaign

    Do you think an outreach campaign that gets you engagement from the TOP influencers in your niche can help grow your blog? You bet it does. The challenge though is that top influencers are flooded with messages and tons of requests each day. So don’t be surprised if you hit a wall of…silence. Adam has successfully used influencer marketing to grow Blogging Wizard and in this ...

    Blogging Wizard- 17 readers -
  • Blogger Outreach: EARNED Versus Paid Media ~ Should Bloggers Work For Free?

    … elaborated on that topic in Ethical Blogging: Bloggers Is YOUR Opinion for Sale? Is Traditional Media Unbiased? You are arguing that YOU should be paid for your work coordinating blog outreach, but that bloggers should want to work for you for free for what? The prestige? Because they love the big brand that is rolling in profit who would prefer…

    Gail Gardner/ Growmap- 21 readers -
  • 5 Things I’ve Learnt in 2 Years in the Digital World

    This is the second post in our 2015 Summer Series, where we give young talent in digital marketing a chance to shine in front of State of Digital’s audience. Here is Sian Thomas who writes about the thing she’s learned in her first two years in the industry. I came into the Digital Marketing world in a pretty roundabout way.

    State of Digital- 16 readers -
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