Bloomberg

  • Captivate Adds Content Partners in Push for a 360-Degree Ad Solution

    … many people are watching the displays and for how long they watched. Customer intelligence company Vision Critical provides impact-based numbers on a campaign-by-campaign basis, showing if viewer interest went up or down, and how perceptions were changed. Vox Media subsidiaries The Verge, ReCode, Eater, SB Nation, Racked, Polygon, and Curbed…

    Street Fightin Content- 16 readers -
  • Top Ten Takeaways and Insights From #NewFronts2017

    … Ludacris, “The Super Slow Show” starring The Slow Mo Guys, and “Katy Perry Live Special” starring Katy Perry. So, brands and media buyers can select from more new digital video content than you can shake a stick at. #2 Johnson & Johnson declares victory and is advertising on YouTube again. Back in March, I wrote a memo to Johnson & Johnson…

    Greg Jarboe/ ReelSEOin Social Google Facebook YouTube- 25 readers -
  • Twitter strikes deal with Bloomberg to provide real news

    … Twitter strikes deal with Bloomberg to provide real news Limited character count social network Twitter, announced yesterday they were entering into a partnership with one of the more trusted news organizations in the business. On Monday, at an event for advertisers, Twitter CEO Jack Dorsey detailed plans for them to host a 24 hour live news…

    Greg's Cornerin Social Twitter- 21 readers -
  • An Interview with Gina Bianchini, CEO and Founder of Mighty Networks

    … Networks, which owns HGTV, The Food Network and The Travel Channel. Gina and Mighty Networks have been featured in Fast Company, Bloomberg, Wired, and The New York Times. She has appeared on Charlie Rose, CNBC, and CNN. She grew up in Cupertino, California, graduated with honors from Stanford University, and received her M.B.A from Stanford Business School. Create a Mighty Network for Free! © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 17 readers -
  • 2017 Facebook: Is Your Business Missing Out?

    … Facts Every Marketer Needs To Know: Facebook In 2017 Despite Mark Zuckerberg’s protests, 2017 Facebook is more than a social media platform. Marketers, media entities and Facebook participants pay attention! As we enter 2017, Facebook is a full-fledged media entity. (BTW, this trend isn’t limited to Facebook. Here’s a full explanation…

    Heidi Cohen/ Heidi Cohenin Social Facebook- 36 readers -
  • London Calling, and Facebook Answers With 500 New Jobs

    … largest engineering base outside of the U.S., and that its recently introduced Workplace offering for businesses was developed in London. Facebook vice president for Europe, the Middle East and Africa Nicola Mendelsohn said in a speech Monday to the Confederation of British Industry, as reported by Turner: Many of those new roles will be high-skilled…

    David Cohen/ AllTwitterin Social Facebook- 23 readers -
  • Connecting With Gen Z: A Playbook for Digital Marketers

    …-quality data that can empower marketers with the actionable insights they need to better connect with Gen Zs. A consumer-packaged-goods company recently wanted to increase awareness of a snack-food product among 13- to 17-year-old males. The brand prepared a variety of assets for testing: humorous ads, informational ads, long videos, short videos…

    AllTwitterin Social Facebook- 28 readers -
  • Tweet Directly Via Bloomberg Terminal

    … Bloomberg announced Wednesday that Bloomberg Professional subscribers can now tweet directly via their Bloomberg Terminals. Bloomberg Professional’s new SOCIAL tool allows compliance officers to grant permission to individual users to post to Twitter via chat service Instant Bloomberg while monitoring that Twitter activity to ensure…

    David Cohen/ Inside Facebookin Twitter- 18 readers -
  • YouTube Announces #voteIRL ‘Get Out the Vote’ Campaign

    … reminders on the YouTube homepage, watch page and search results page Sept. 27, Voter Registration Day. Finally, YouTube announced that it will livestream the 2016 presidential debates from multiple news organizations, including PBS, The Washington Post, Bloomberg Television and Telemundo. In addition, YouTube creators including The Young Turks and Complex News will use YouTube Live to publish content while at the debates. Readers: Will you watch the 2016 presidential debates on YouTube? …

    AllFacebookin Social YouTube- 20 readers -
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