Bloomberg

    • Captivate Adds Content Partners in Push for a 360-Degree Ad Solution

      Media is still fragmented, and as busy consumers become more and more media-averse, the industry is looking for new ways to reach them and new places to target them. Captivate announced Tuesday that 12 new content providers are joining the company’s digital place-based media network to take advantage of one of those new ways: on screens in thousands of building elevators and ...

      Street Fightin Content- 15 readers -
  • Top Ten Takeaways and Insights From #NewFronts2017

    … The reports of Twitter’s death are greatly exaggerated. Twitter unveiled a dozen new premium live streaming video content deals across news, sports, and entertainment at its first-ever Digital Content NewFronts presentation. I covered the joint announcement with Bloomberg Media, but deals were also announced with BuzzFeed News, the WNBA, MLBAM, the PGA…

    Greg Jarboe/ ReelSEOin Social Google Facebook YouTube- 22 readers -
  • Twitter strikes deal with Bloomberg to provide real news

    … Twitter strikes deal with Bloomberg to provide real news Limited character count social network Twitter, announced yesterday they were entering into a partnership with one of the more trusted news organizations in the business. On Monday, at an event for advertisers, Twitter CEO Jack Dorsey detailed plans for them to host a 24 hour live news…

    Greg's Cornerin Social Twitter- 21 readers -
  • An Interview with Gina Bianchini, CEO and Founder of Mighty Networks

    … Networks, which owns HGTV, The Food Network and The Travel Channel. Gina and Mighty Networks have been featured in Fast Company, Bloomberg, Wired, and The New York Times. She has appeared on Charlie Rose, CNBC, and CNN. She grew up in Cupertino, California, graduated with honors from Stanford University, and received her M.B.A from Stanford Business School. Create a Mighty Network for Free! © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 17 readers -
  • 2017 Facebook: Is Your Business Missing Out?

    … entities (like The New York Times, The Washington Post, BBC and Bloomberg) found that Facebook distribution of their proprietary content yielded weak results and hindered direct relationships with their audience in 2016 according to Digital Content Next. Beyond yielding a paltry $560,144 in revenues, Facebook’s media distribution misses…

    Heidi Cohen/ Heidi Cohenin Social Facebook- 34 readers -
  • London Calling, and Facebook Answers With 500 New Jobs

    … There will be no Brexit for Facebook, as the social network announced plans to boost its staff in London by 50 percent. Giles Turner of Bloomberg reported that the social network will increase its headcount in London to 1,500 from 1,000 as it moves to new headquarters in the city next year, adding that the U.K. is home to the company’s…

    David Cohen/ AllTwitterin Social Facebook- 23 readers -
  • Connecting With Gen Z: A Playbook for Digital Marketers

    … The digital marketing world is fixated on millennials, but the next generation of consumers is coming of age. Generation Z, also known as “post-millennials,” commonly refers to the cohort of individuals born after 1996. Barely out of high school, Gen Zs already have about $44 billion in spending power. Mintel even puts their purchasing power…

    AllTwitterin Social Facebook- 28 readers -
  • Tweet Directly Via Bloomberg Terminal

    … Bloomberg announced Wednesday that Bloomberg Professional subscribers can now tweet directly via their Bloomberg Terminals. Bloomberg Professional’s new SOCIAL tool allows compliance officers to grant permission to individual users to post to Twitter via chat service Instant Bloomberg while monitoring that Twitter activity to ensure…

    David Cohen/ Inside Facebookin Twitter- 18 readers -
  • YouTube Announces #voteIRL ‘Get Out the Vote’ Campaign

    … reminders on the YouTube homepage, watch page and search results page Sept. 27, Voter Registration Day. Finally, YouTube announced that it will livestream the 2016 presidential debates from multiple news organizations, including PBS, The Washington Post, Bloomberg Television and Telemundo. In addition, YouTube creators including The Young Turks and Complex News will use YouTube Live to publish content while at the debates. Readers: Will you watch the 2016 presidential debates on YouTube? …

    AllFacebookin Social YouTube- 18 readers -
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