Bloomingdales

  • Pinterest Tops 150 Million Monthly Active Users

    … businesses on Pinterest, along with “tens of thousands” of advertisers. There are more than 10 million buyable products on Pinterest, from more than 25,000 merchant partners, including Bloomingdale’s, Wayfair, Neiman Marcus, Macy’s and Nordstrom. And Pinterest co-founder and CEO Ben Silbermann added in a blog post: One of the best things about Pinterest…

    David Cohen/ Inside Facebookin Social- 19 readers -
  • Marketers Must Balance Targeting With Audience Reach

    … against key customer segments within the broader group. To be sure, more precise targeting will always be hugely valuable for marketers and retailers engaging in direct-response advertising, like Verizon trying to sell phones and plans, Kayak selling hotel rooms and flights and Bloomingdales selling fashionable clothing. The right mix of reach versus…

    AllFacebookin Facebook- 22 readers -
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