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With Halloween on the horizon, it’s no surprise that marketers are embracing their ghoulish side. One such marketer, Fandango, is joining forces with the new film Ouija to host a “Scare Off” Instagram video contest inspired by popular horror movie moments. To enter, fans are challenged with creating an original Instagram video inspired by a favorite horror movie moment with ...
… this is. BBC Music launched with a cover of The Beach Boys' "God Only Knows," featuring a group it calls the "Impossible Orchestra": Everyone from Pharrell Williams to violinist Nicola Benedetti and Elton John are involved, not to mention the BBC's own concert orchestra. At just over 3 million views, it's rising fast in the viral video charts…