Bob Garfield

Bob Garfield (b. ca. 1955) is the co-host of the On the Media show on National Public Radio. Until 2010, he wrote the "Ad Review" TV-commercial criticism feature in Advertising Age. Garfield was a frequent contributor to All Things Considered and a longtime advertising analyst for ABC News. He has also been employed as an on-air analyst for CBS News, CNBC, PBS, and the Financial News Network.
Posts about Bob Garfield
  • Native Advertising Disclosure & Transparency: Who’s Responsible?

    … and a half, this lack of response and initiative on the part of publishers is alarming, to say the least. Native advertising has many detractors and finger-pointers. Prominent and influential commentators such as Bob Garfield call it indefensible, duplicitous and unethical. It needn’t be, and it shouldn’t be. But if publishers don’t get…

    Rebecca Lieb/ Marketing Landin Display- 19 readers -
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