Booking Engine

  • 5 Simple Steps to Boosting Your Site’s Conversion Rate

    … on every page. Remember, the more steps you have, the more likely the visitor will abandon the booking process. So choose a booking engine that is compatible with your site and complements the look and feel of your site’s design. Since this is where you want your users to convert, be mindful of how you are optimizing this process. Travel shoppers…

    Melody Ciria/ E-Marketing Associatesin Content- 10 readers -
  • Why you Should be Using Long Tail Keywords

    … For most hoteliers, increasing their search engine ranking is highly important. It is known that, the higher your site ranks, the higher the possibility that a traveler will book directly from your site. There are plenty of tools available to help boost your website’s rank in the search results. Some of the most used tools are keywords. Keywords…

    E-Marketing Associatesin Social SEO Content- 9 readers -
  • Strategies to Improve your Hotel’s Impact on TripAdvisor

    … your TripAdvisor performance is to promote reviews. According to a study, 77% of travelers reference TripAdvisor reviews before they book a room. This means that the reviews on your page act as a form of advertisement for your hotel property. Hoteliers should find ways to influence their guests to leave reviews. Ways to let guests know you want…

    E-Marketing Associatesin Social Content- 24 readers -
  • How Your Website can Compete with OTA’s

    … With OTA’s giving hotels stiff competition for direct bookings, hoteliers have to figure out ways to draw potential guests to their site. Having your link on the first page of Google isn’t enough to convert a visitor to a guest. Remember, travelers visit multiple sites before choosing a hotel, which means that they’re pitting companies against…

    E-Marketing Associatesin Social SEO Content Google How To's- 23 readers -
  • A New Year means a New Hotel Marketing Strategy

    … With a new year comes new priorities. If you haven’t done so already, begin strategizing for 2015 and start an action plan for your goals. As hoteliers, we can agree that every year the end goal will ultimately be the same, which is to increase direct bookings that would in turn drive top-line revenue. However, every year is different…

    Melody Ciria/ E-Marketing Associatesin Social- 30 readers -
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