Boost Media

  • Join Us At SMX East in NYC

    … Co-founder and CPO Rob Lenderman was invited to speak at the “Getting Images Right In Paid Search” panel at SMX East. Join us at the premier Search marketing conference in NYC on September 27-29. Panel Overview Images are central to many types of search and social advertising, and there are easily as many ways to fail with images as win…

    Sarah Burns/ BoostBlogin Paid Search- 21 readers -
  • What You Need to Know about the AdWords API for ETA

    … After Google’s big news last week about the changes to AdWords with Expanded Text Ads, they released notes on the latest version of the AdWords API, which includes initial access to ETAs. Of note to marketers under “Migration Tips,” Google states: “The migration to Expanded Text Ads will require your intervention: In many cases, the second…

    BoostBlogin Paid Search How To's- 20 readers -
  • AdWords ETA: What You Need To Do Now

    … account. For most advertisers this opportunity to rewrite ads will arrive sometime this summer, according to Google. But what can you do now? You can start preparing for AdWords Expanded Text Ads with an audit of your current creative landscape. Boost Media has compiled a creative audit checklist to help. SEM Creative Audit Checklist Account-wide…

    Karen Amundson/ BoostBlogin Paid Search- 32 readers -
  • Google to launch Expanded Text Ads across all devices

    … and mobile ads being impacted by Google’s Expanded Text Ads. Contact us here to learn more. About Boost Media Boost Media is the leading digital ad creative marketplace for marketers managing search, social, video, or display advertising. Boost Media brings together an automated SaaS platform with the largest Expert Marketplace of professional…

    BoostBlogin Display Google- 21 readers -
  • Writer’s Voice: ARF Unveils How Advertising Works Study

    …, your creative executions should be specifically tailored to each platform. This way, you can maximize optimal consumer engagement. Here at Boost Media, we’ve long believed in the value of maximizing consumer engagement – and your own advertiser ROI – by utilizing a variety of different platforms. Which is why our Boost Creative Network of talented…

    BoostBlog- 8 readers -
  • Writer’s Voice: How To Overcome the Dreaded Writer’s Block

    … Every week, Boost brings you insights straight from the writers in our Creative Network. Writers share tips on how to inject more creativity into ads, best practices for writing ad copy, and more. This week, Dylan Barmmer, pen name “wordisborn” who has been an active writer in the Network for over five years, shares tips on overcoming writer’s…

    BoostBlog- 16 readers -
  • 5 Tips for Writing Digital Ads that Compel Users to Buy

    … Every week, Boost brings you insights straight from the writers in our Creative Network. Writers share tips on how to inject more creativity into ads, best practices for writing ad copy, and more. This week, Dylan Barmmer, pen name “wordisborn” who has been an active writer in the Network for over five years, shares 5 tips for writing compelling…

    BoostBlog- 16 readers -
  • 5 Great Ad Writing Tips From Industry Legend David Ogilvy

    … Every week, Boost brings you insights straight from the writers in our Creative Network. Writers share tips on how to inject more creativity into ads, best practices for writing ad copy, and more. This week Dylan Barmmer, pen name “wordisborn” who has been an active writer in the Network for over five years, shares 5 great ad writing tips from…

    BoostBlog- 16 readers -
  • Win Of The Week – Ads That Catch The Heart

    … or offer. The more a searcher is able to connect with an ad, the more likely they will click it! About Boost Media Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost marketplace comprises over 1,000 expert copywriters and image…

    Sarah Burns/ BoostBlog- 12 readers -
  • More Digital Advertising Means More Mobile Marketing

    … lifecycle, from product discovery to product purchase, enhancing customer value through personalized promotions.” Ever since its foundation in 2009, Boost Media has been at the cutting edge of testing, optimizing, and maximizing digital ad executions – including mobile marketing. Drawing upon the power of the Boost Creative Network, Boost is the only…

    BoostBlogin Mobile- 13 readers -
  • Win of the Week – Your Dream Vacation

    …? Ad #1 Ad #2 The winner here is Ad #2! Created by Boost Media Writer “aghaf9999,” ad #2 had a 122% increase over ad #1. The Original Ad Ad #1 attempts to provide incentive with words like “fun” and “exciting,” but it fails to reach the audiences who have already decided on which park to attend, as seen in ad #2. This ad tries to engage too…

    Sarah Burns/ BoostBlog- 11 readers -
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