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  • A Complete Guide to Facebook’s Q2 2016 Earnings Call

    … mainstream rather than glasses form factor that people will wear on their face. So I think we’re seeing this in a number of places, whether it’s location through Pokemon or some of the face filter activity. I referenced the MSQRD app that we acquired earlier in my remarks. That’s a kind of a fun way to augment. You know, social experience that you’re having…

    David Cohen/ AllFacebookin Facebook Retargeting YouTube- 11 readers -
  • Minds Launches Virtual Currency-Powered Social Networking App

    Minds announced the beta launch of its open-source social networking platform for iOS, Android and the Web. The app was designed in part to help users expand their viral reach, and it offers a points system, giving users control of their content sharing potential. Upon signup for Minds, users are given 100 points for free, and they can earn more by interacting with content on the platform.

    Inside Facebook- 19 readers -
  • 5 Facebook Advertising Tips from Sandi Krakowski

    … that are unique and relevant to your products and services are a big driver in creating compelling ads. Pay attention to image quality and colors that stand out in News Feed, as well as keeping text to less than 20 percent of your image. Again, like every other aspect of your ad strategy, you’re going to want to test different approaches…

    David Cohen/ AllFacebookin Social- 8 readers -
  • Why Precise Interest Targeting on Facebook and Native Advertising Are a Natural Fit

    …' broader interests (not just "about your product or service"). Facebook makes it possible to boost each individual Facebook post and pay to reach a wider audience based on people's interests — for example, Mountain Dew could promote the Paul Rodriguez interview to people who have an interest in skateboarding. Or the company could promote other music…

    AllFacebookin Social- 4 readers -
  • Facebook Testing Promote Website Option?

    … Facebook appears to be testing a new way for page administrators to promote their websites. Reader Lévai Richárd shared the screenshots above and below with AllFacebook, saying that the promote website option was available in his activity log for a short time, and noting that the process is similar to Facebook's boost post and promote page options, with control over the photos and links that are used. Page admins: Have you seen a promote website option? …

    David Cohen/ AllFacebookin Social- 9 readers -
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