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When I teach Boot Camp Classes for Constant Contact, one of the most common questions I am asked is one that I have several answers for. “I want to send a single-image email, what is the easiest way to do that?” Once that question is asked, I go through all of the possible scenarios of why a customer would need to do that, which method would be easiest for this customer, and ...
… just regurgitating stuff that they have read elsewhere. A lot of that stuff does not even make sense. A lot of that stuff is very shallow. A lot of that stuff is not fully developed. Unfortunately, people fall again and again for these so-called gurus. They end up spending thousands of dollars in online seminars, in special SEO boot camps, only…