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Email marketing is a blood sport. In the last 20 years, the only thing that’s changed with email is that good email senders continue to get punished more and more by email service providers. While ISPs and ESPs could totally coordinate if they wanted to, they simply don’t. The result is that there’s an adversarial relationship between the two.
…. Internet Service Providers (ISPs) block Email Service Providers (ESPs)… and then ESPs are forced to block clients. It’s not as simple as double opt-in in the industry. Sites like ours work with partners on shared campaigns with vendors and clients. We don’t give them access to our list, but many times we collect email addresses together to execute…
… Live event on Tuesday, as expected. Here’s my skinny on all the new features. Gmail leak: Nearly 5 million Gmail user names and passwords were posted on a Russian Bitcoin forum Tuesday, but it appears that many, if not most, were either outdated or user name/password combinations used to access other websites. Make sure to protect yourself! Call me…
… work properly during their last visit. If your site isn’t mobile friendly at all, 61% of your visitors will return to Google to find a site that is easily readable (Karim Temsamani at IABALM 2012). This will result to increased bounce rate and ranking drop in mobile search. The responsive web designing process allows the websites to be absolutely…