Bounce Rate

Bounce rate (sometimes confused with exit rate) is an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and "bounce" (leave the site) rather than continue viewing other pages within the same site.Bounce rate is a measure of the effectiveness of a website in encouraging visitors to continue with their visit. It is expressed as a percentage and represents the proportion of visits that end on the first page of the website that the visitor sees.
Posts about Bounce Rate
  • 5 Easy Ways To Impress More Of Your Website Visitors

    … Your website is as good as it is going to get, right? Or is it? Websites are never actually finished. And, we can all improve our website, even if it is just a little bit. We can write better content, include more stunning graphics and make visitors stay even longer. After all, keeping visitors longer on our website helps with search rankings…

    Ashley Faulkes/ Famous Bloggersin Blogging- 11 readers -
  • Do bounce rates affect a site’s search engine ranking?

    … include making sure each of your pages loads quickly, offers user-friendly navigation, avoids cluttered advertisements, and features quality content! If bounce rates don’t affect Google’s rankings as much as you thought, you wonder how significant other ranking factors are. Well, Google recently revealed that magical information. They narrowed it down…

    Adam Stetzer/ Search Engine Watch- 11 readers -
  • How to Crush Your Bounce Rate

    … to action. Explicit links are more aggressive; there is a call to action urging people on. Click To Tweet Here are a few examples of wording you might like to use: Read also [NAME OF RELATED ARTICLE] If you liked this post, here are some others you might like: Don’t miss out on this: Read our most popular article. For more tips on [TOPIC…

    David Leonhardt/ Growmapin How To's- 13 readers -
  • 10 Email Tracking Metrics You Should be Monitoring

    … back to your site is (hopefully) a primary strategy of your email marketing campaigns. Ensuring you have strong call-to-actions in your emails and you’re promoting those links effectively should be incorporated into design and content optimization strategies. Click to Open Rate – (CTO or CTOR) Of the people that opened your email, what…

    Douglas Karr/ Marketing Technology Blogin EMail- 18 readers -
  • Sharing our 2015 Successes and Failures!

    … seconds Bounce Rate down 48.51% to 36.64% New Sessions down 5.63% to 85.46% Again… not a penny spent on content promotion and we experienced that engagement! With the new site design, we did focus on speed and responsiveness quite a bit – and I believe it paid off. Add our email newsletter, feed readers, social followers, webinar attendees…

    Douglas Karr/ Marketing Technology Blog- 17 readers -
  • Research shows secrets of the top landing page optimizers

    … rated time on page lower on the list of metrics to track. “Tracking time on page can be useful as an analytics metric,” says Olivia Williams, a WiderFunnel Optimization Manager. “But be careful — time on page can be positive or negative depending on the situation and your conversion goal.” Bounce rate came in fourth, with 32% of respondents…

    Chris Goward/ WiderFunnel- 20 readers -
  • Essential eCommerce Industry Stats For Page Speed

    … selling auto parts and accessories. They cut their page load time in half resulting in a 9% increase in concession rate, an 11% increase in average ticket size and about a 13% increase in sales. Take the Time to Test Your Website It’s a good idea to put your site though a speed test. It’ll help you discover the weak links and fix them. Many tools…

    Jon Correll/ conversionvoodoo.com- 18 readers -
  • Three Realizations Needed to Prove Content Marketing ROI

    … micro conversions that support them. To prove any sort of returns on your content marketing efforts, you’ve first got to understand what to measure and why. Know the intent of each content asset and establish relevant metrics for benchmarking success. Traffic, pages viewed, bounce rate, time on page, and ungated downloads are all examples…

    Relevancein Content- 24 readers -
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