Bounce Rate

Bounce rate (sometimes confused with exit rate) is an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and "bounce" (leave the site) rather than continue viewing other pages within the same site.Bounce rate is a measure of the effectiveness of a website in encouraging visitors to continue with their visit. It is expressed as a percentage and represents the proportion of visits that end on the first page of the website that the visitor sees.
Posts about Bounce Rate
  • 5 Easy Ways To Impress More Of Your Website Visitors

    … Your website is as good as it is going to get, right? Or is it? Websites are never actually finished. And, we can all improve our website, even if it is just a little bit. We can write better content, include more stunning graphics and make visitors stay even longer. After all, keeping visitors longer on our website helps with search rankings…

    Ashley Faulkes/ Famous Bloggersin Blogging- 19 readers -
  • Do bounce rates affect a site’s search engine ranking?

    … to three top ranking factor used by Google to drive search results: Links: strong links and link votes play a major role in search rankings. Content: having quality content is more important than ever. RankBrain: Google’s AI ranking system. It’s no shock that links and content matter, but RankBrain is still relatively new. It’s Google’s…

    Adam Stetzer/ Search Engine Watch- 22 readers -
  • How to Crush Your Bounce Rate

    … to make sure that the user experience is smooth and that your content immediately communicates to your targeted visitors that they are in the right place. Speed up load time One of the biggest wastes is that never even sees your website because they get impatient waiting for it to load. Those bounces could be good customers. So the most basic way…

    David Leonhardt/ Growmapin How To's- 29 readers -
  • 10 Email Tracking Metrics You Should be Monitoring

    … that your true open rate will always be much higher than the actual open rate you’re seeing in your email analytics. Open rate trends are important to watch because they point to how well you’re writing subject lines and how valuable your content is to the subscriber. Click Rate – What do you want people to do with your emails? Driving visits…

    Douglas Karr/ Marketing Technology Blogin EMail- 32 readers -
  • Sharing our 2015 Successes and Failures!

    …, podcast listeners and video observers and we easily reach over a million professionals a year on this publication. Thanks to our partnership with BlueBridge, we’ve also got a world-class mobile application that’s automatically updated as we produce content through all of our channels. We’ve got an incredible partnership with Edge of the Web Radio…

    Douglas Karr/ Marketing Technology Blog- 26 readers -
  • Research shows secrets of the top landing page optimizers

    … rated time on page lower on the list of metrics to track. “Tracking time on page can be useful as an analytics metric,” says Olivia Williams, a WiderFunnel Optimization Manager. “But be careful — time on page can be positive or negative depending on the situation and your conversion goal.” Bounce rate came in fourth, with 32% of respondents…

    Chris Goward/ WiderFunnel- 31 readers -
  • Essential eCommerce Industry Stats For Page Speed

    … selling auto parts and accessories. They cut their page load time in half resulting in a 9% increase in concession rate, an 11% increase in average ticket size and about a 13% increase in sales. Take the Time to Test Your Website It’s a good idea to put your site though a speed test. It’ll help you discover the weak links and fix them. Many tools…

    Jon Correll/ conversionvoodoo.com- 23 readers -