Brand Control

  • If You Love Your Marketing, Set It Free

    … not privy to inside conversation so I can only speculate based on what I’ve read, but I want to address a bigger topic. Brands should understand by now, we can’t and should not attempt to control the message. We never had control despite thinking we did back in the days before digital media, when marketing was a broadcast and not an online…

    Lisa Gerber/ Vocus Blog- 9 readers -
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