Brand Publishers

  • How ‘Smartcuts’ Can Change Your Content Marketing

    … that this “hacker thinking” I’d identified in my stories for WIRED and Fast Company and so on was not endemic to tech startups, but had been employed long before them by some of the most interesting groups in history. Don’t take shortcuts. Make smartcuts. What did Ben Franklin, The Second City comedy school, and history’s fastest-growing media company…

    Shane Snow/ The Content Strategistin Social Content- 9 readers -
  • What Top Brand Publishers Look For in Freelancers

    … This post originally appeared on Contently’s The Freelancer. Last Wednesday, the brightest minds in brand publishing gathered together at the Bowery Hotel in SoHo for the Contently Summit. Throughout the day, we asked some of the brands, publishers, and agencies what qualities they’re looking for when hiring freelance writers and designers…

    Joe Lazauskas/ The Content Strategistin Content- 6 readers -
Get the top posts daily into your mailbox!