Brand Score

  • Sponsored Content: With Banks, There’s a Brand Battle on Every Corner

    … the determining factor in this match. Each month, digital marketing company Brandify evaluates six branding “pillars” to calculate Brand Scores for companies in a particular battle, typically pitting companies already in competition against one another. Each pillar – data quality, local SEO, reviews, local advertising, engagement, and competition…

    Street Fightin Content- 12 readers -
  • Movie Theaters Missing the Mark on Local Advertising Battle

    …, local SEO, reviews, local advertising, engagement and competition. The pillars all contribute to an overall “brand score” that can gauge how different company locations are performing in local arenas. Similar to a credit score rating system, a company’s brand score is measured on a scale of 450-850 and can be updated every week as companies update…

    Street Fight- 17 readers -
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