Brand Score

  • Sponsored Content: With Banks, There’s a Brand Battle on Every Corner

    … – speaks to how the companies perform in local markets. For companies using the pillars to improve their own strategy, scores can be updated every week for further analyzing. This latest competition revealed a long list of differences in local branding strategies employed by Bank of America and Chase and stressed the value of engaging with communities…

    Street Fightin Content- 9 readers -
  • Movie Theaters Missing the Mark on Local Advertising Battle

    …, local SEO, reviews, local advertising, engagement and competition. The pillars all contribute to an overall “brand score” that can gauge how different company locations are performing in local arenas. Similar to a credit score rating system, a company’s brand score is measured on a scale of 450-850 and can be updated every week as companies update…

    Street Fight- 14 readers -