Brand Story

  • Making B2B Content Fun to Create, Read and Share

    … Being Rare is Remarkable I’m going to assume your solutions are well thought out and competitively priced, or you wouldn’t be in business. Product/market fit arguably drives most success in B2B. But content is how we get there—how we communicate, stand out and make those kick ass solutions known. “Yeah Bill, we get it. We’re telling our brand story…

    Relevancein Content- 11 readers -
  • 5 Ways to Use Storytelling in Your Social Media Marketing

    … sensation on YouTube? There are tons of great examples of storytelling techniques that can inspire your next social media campaign. The keys to successful storytelling are to choose a coherent message for your audience, select the right platform as your central storytelling hub and be authentic. What do you think? Do you use storytelling in your…

    Social Media Examinerin Social- 21 readers -
  • Creative Strategy: The Five Foundations that Impact Business Growth

    … Every brand and business needs a creative strategy in order to be intriguing and successful. The creative strategy a business chooses to implement will determine pivotal marketing and advertising efforts that define who they are as a brand. Although many use a set strategy, it is important to take creative risks to make a unique breakthrough…

    ROI Factor Blog- 31 readers -
  • What Story Does Your Pricing Strategy Tell?

    … the Denver market, Frontier struggled in the same price tier (low cost carrier) and made the switch to the “ultra low cost carrier” category with this pricing change. And now it’s a brand new story for Frontier – one they could have told better in their email to loyal customers. Backlash seemed significant on social media yet the major media supports…

    Lisa Gerber/ Vocus Blogin Content- 15 readers -
Get the top posts daily into your mailbox!
More from around the web