Brand Voice

  • Infographic: The Science of Brand Voice

    … if you can measure the tone of a single article against an entire archive of existing content. To learn more about the impact of tone science and see how it works, check out the infographic below. The post Infographic: The Science of Brand Voice appeared first on The Content Strategist. …

    Jordan Teicher/ The Content Strategist- 17 readers -
  • A Guide to Finding Your Brand Voice

    … How important is a brand’s voice? Very! Especially if you’re a content marketer. Your brand voice reflects your core values and communicates your organization’s personality, and is incredibly important when building a relationship with your audience. In fact, a study by Forbes revealed that 43% of millennials rank authenticity over content when…

    Visual.lyin Content- 10 readers -