Branded Content

    • Gaming and Entertainment Rule the Sponsored Video World

      Thanks to Tubular’s latest Sponsored Video Marketing Report, we know views on sponsored video content on YouTube and Facebook in Q1 2017 grew year-over-year by a whopping 242% and 7390%, respectively. Obviously, something about sponsored video works. Whether that’s because audiences are already familiar with their favorite companies and want to see more content from them, or ...

      ReelSEOin SEO Facebook YouTube- 12 readers -
  • How Jungle Creations is Winning Sponsored Video on Facebook

    …. The publisher has an enviable portfolio of Facebook properties including ‘VT’ (fka Viral Thread), ‘Twisted’, ‘‘Food Envy’, ‘‘Nailed It’, ‘‘Four Nine’, ‘‘Bosh‘, ‘The Aardvark’, and ‘Joystix’, and it consistently appears in Tubular’s leaderboard of most watched media and entertainment properties, alongside BuzzFeed, Disney, and The LADBible group. Not bad…

    Carla Marshall/ ReelSEOin Social How To's- 20 readers -
  • Facebook Video: Views of Sponsored Video Content Jump 258% Since 2016

    …. Regardless, the growth of sponsored videos on Google’s online video platform over the last 15 months means brands are starting to trust the platform’s users will more often watch and engage with their branded content as part of their larger video marketing strategies. Sponsored Content: Most Uploads As for the number of uploads of sponsored videos…

    ReelSEOin Social Content YouTube- 19 readers -
  • A Day in the Life Of: Head of Brand Partnerships at ATTN:

    … been so successful in terms of online/viral video content? TC: Our mission at ATTN: is to tell stories that are worth your attention. Many of these stories are centered around passion points across parenting, social justice, education, the environment, and “adulting” issues. We use conversational language to create a cogent argument around each…

    ReelSEOin Social Google Facebook- 31 readers -
  • Tubular Labs Announces 2016 #VideoAces Awards - Are You a Winner?

    … BuzzFeed, NowThis, Tastemade, WWE, the NBA, and FailArmy more than doubled year-on-year to a staggering 3.6 Billion. Across the board, daily consumption of video content has increased, with branded content from companies like Red Bull, LEGO, and Samsung generating 65% more views in 2016 than 2015. To access the full report just fill in the form below…

    Carla Marshall/ ReelSEOin Facebook YouTube- 36 readers -
  • Facebook Live Updates for Facebook Mentions

    … Facebook Live started out as a feature of the Facebook Mentions application for celebrities, public figures and journalists, and the social network rolled out a host of updates for Facebook Live on Mentions. Engineering manager Jesse Chen and product manager Chris Hatfield detailed the following updates to Facebook Live for Mentions…

    David Cohen/ AllFacebookin Social Facebook- 40 readers -
  • Branded Content & Online Video: Top Takeaways from Three Industry Leaders

    … Branded content has been a hot topic in 2016 and it's not slowing down. The space is growing, creating infinite viewing options across all major platforms. Tubular Labs hosted a panel at the Twitch headquarters to learn from the perspectives of three industry leaders who have quickly become thought leaders in the topic of branded content…

    ReelSEOin Content YouTube- 21 readers -
  • How The New York Times Took Native Advertising Global

    … Today, plenty of brands and publishers have content studios. But when The New York Times launched T Brand Studio, its native ad shop, a few years ago, the content marketing space still had that new car smell. The Gray Lady took a big risk investing in a new model that blended editorial creativity with marketing. Thus far, that risk has paid off…

    Jordan Teicher/ The Content Strategist- 32 readers -
  • Facebook Updates Branded Content Policy to Include Verified Profiles

    … Users with verified Facebook profiles can now share branded content on Facebook, as Facebook announced it updated its Branded Content Policy to include verified profiles. Facebook previously announced changes to its Branded Content Policy in April 2016, which allowed verified Facebook pages to bring their sponsorships onto Facebook by posting…

    AllTwitterin Social Content Facebook- 15 readers -
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