Branded Content

    • How Cooking Panda is Dishing up Success with Sponsored Video

      The world of sponsored and branded video content can be hard to negotiate, but some creators have figured out how to team up with complementary brands and produce exciting content both of their audiences love. Cooking Panda is one of them. The food-based media company hasn’t been around very long (it launched in 2015), but Cooking Panda has already made a name for itself in t ...

      ReelSEOin Facebook YouTube- 10 readers -
    • Why Big Brands Need Sponsored Video Not Christmas TV Ads

      In Great Britain, major brands in the retail space have created the relatively recent tradition of launching an official Christmas ad or advert in early November. Why? Well, the Brits don’t celebrate Thanksgiving or Friendsgiving, like the Yanks do. So, they can get a head start on driving shoppers into stores weeks before their American cousins try pushing consumers to shop ...

      Greg Jarboe/ ReelSEOin YouTube- 20 readers -
  • Gaming and Entertainment Rule the Sponsored Video World

    … squarely on top in terms of engagement, and that was animals and pets. Sponsored content featuring furry critters and fascinating creatures had a 30-day average view count (V30) of 1.2 million. The next-highest V30-boasting genre? Film and movies, with a significantly less count of 273k. According to Tubular’s DealMaker product, the #1 sponsor…

    ReelSEOin SEO Facebook YouTube- 14 readers -
  • How Jungle Creations is Winning Sponsored Video on Facebook

    …. The publisher has an enviable portfolio of Facebook properties including ‘VT’ (fka Viral Thread), ‘Twisted’, ‘‘Food Envy’, ‘‘Nailed It’, ‘‘Four Nine’, ‘‘Bosh‘, ‘The Aardvark’, and ‘Joystix’, and it consistently appears in Tubular’s leaderboard of most watched media and entertainment properties, alongside BuzzFeed, Disney, and The LADBible group. Not bad…

    Carla Marshall/ ReelSEOin Social How To's- 20 readers -
  • Facebook Video: Views of Sponsored Video Content Jump 258% Since 2016

    … Once upon a time, brands put a whole lot of money into promoting their messages and products/services through something called video advertising. For a while, all was well. But then advertising bumped up against some serious issues like increased video advertising fraud, and those pesky plugins known as ad blockers. Brands were at a loss: how…

    ReelSEOin Social Content YouTube- 21 readers -
  • A Day in the Life Of: Head of Brand Partnerships at ATTN:

    … In the world of video marketing, statistics and data are consistently touted as the most important metrics to consider when determining the success of a branded content campaign. But sometimes it’s important to pause for a moment and remember that stats aren’t everything, even in this technology-driven world. Data points are all well and good…

    ReelSEOin Social Google Facebook- 31 readers -
  • Tubular Labs Announces 2016 #VideoAces Awards - Are You a Winner?

    … BuzzFeed, NowThis, Tastemade, WWE, the NBA, and FailArmy more than doubled year-on-year to a staggering 3.6 Billion. Across the board, daily consumption of video content has increased, with branded content from companies like Red Bull, LEGO, and Samsung generating 65% more views in 2016 than 2015. To access the full report just fill in the form below…

    Carla Marshall/ ReelSEOin Facebook YouTube- 37 readers -
  • Facebook Live Updates for Facebook Mentions

    … Facebook Live started out as a feature of the Facebook Mentions application for celebrities, public figures and journalists, and the social network rolled out a host of updates for Facebook Live on Mentions. Engineering manager Jesse Chen and product manager Chris Hatfield detailed the following updates to Facebook Live for Mentions…

    David Cohen/ AllFacebookin Social Facebook- 40 readers -
  • Branded Content & Online Video: Top Takeaways from Three Industry Leaders

    … Branded content has been a hot topic in 2016 and it's not slowing down. The space is growing, creating infinite viewing options across all major platforms. Tubular Labs hosted a panel at the Twitch headquarters to learn from the perspectives of three industry leaders who have quickly become thought leaders in the topic of branded content…

    ReelSEOin Content YouTube- 22 readers -
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