Brandify

  • LBMA Podcast: Honda France, American Eagle, UpCurve buys Closely

    … LBMA Podcast: Honda France, American Eagle, UpCurve buys Closely November 10, 2017 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Rob Woodbridge. On the show: Honda France, American Eagle, Macallan, UpCurve buys Closely, Locus Labs + Acuity Brands, Amazon & Fexy Media, Lufthansa, Brandify. Case Study from Shopkick. …

    Asif Khan/ Street Fight- 10 readers -
  • A New Phase for Street Fight

    …-founder, David Hirschman. The company is expanding rapidly under our new-ish parent company, Brandify, and I feel I’ve accomplished my personal mission now that Street Fight is in such a strong place. Together David and I have built resonance in our brand and great trust among those we hoped to reach with our coverage and events. Creating…

    Street Fight- 22 readers -
  • LBMA Podcast: Simon Properties, Little Caesars, Cheetos

    … LBMA Podcast: Simon Properties, Little Caesars, Cheetos August 25, 2017 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: ShiftWear, NY Jets + Xperiel, Simon Properties, Little Caesars, Cheetos, Brandify + Yelp and more. …

    Asif Khan/ Street Fight- 18 readers -
  • Job Changes at DexYP, Pinterest, Cuebiq, and Vendasta

    … Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for jobs on offer now.) Changed jobs, or have one you’d like to list? Click here to send us tips and job openings! Post-Merger Layoffs at DexYP DexYP, the recently-combined local directory juggernaut, has laid off…

    Geoff Michener/ Street Fight- 53 readers -
  • Openings and New Hires at Lyft, DAC Group and Placed

    … its sights on expanding into the U.S. market. Benish had previously worked at BIA/Kelsey, Civic Science, and Search Influence. New Brandify CRO Mike Pycha, former Executive Director for Neustar Localeze, has joined Brandify as Chief Revenue Officer. Pycha was at Neustar Localeze for close to five years and also spent time before that at AOL…

    Geoff Michener/ Street Fight- 30 readers -
  • Brandify Launches Mobile-First Incubation Lab

    … Brandify Launches Mobile-First Incubation Lab December 15, 2016 by Stephanie Miles Leave a Comment Filed Under: News Multi-location digital marketing platform Brandify announced this morning that it’s debuting Brandify Labs, a mobile-first incubator focused on innovation. “The local marketing ecosystem is consolidating,” says Brandify CEO…

    Stephanie Miles/ Street Fight- 25 readers -
  • This Holiday Season, Brands Need to Pay Special Attention to Data Details

    … This sponsored post was written by Street Fight on behalf of Brandify. The 2016 holiday season could be a huge opportunity for retailers—if they can harness a wealth of data about consumers, and apply it in real time. Every year, a flurry of activity and energy propels consumers into the marketplace as they begin preparing for gift-giving…

    Street Fightin Paid Search- 25 readers -
  • Local Listings Get a Real-Time Update from Brandify

    … Brandify has released an updated location-based digital marketing solution that combines the power of tech with the authority of the human brain. The enhanced listings and syndication platform, Brandify 360, which debuts today, offers instant geocoded data distribution to ensure consistency of location placement — with location name, address…

    Street Fightin Paid Search- 12 readers -
  • 6 Ways Brands Can Automate Updates on Local Facebook Pages

    … to a brand’s Facebook child pages. Users receive email updates whenever customers have commented on local pages, so they can respond quickly and resolve disputes before they result in negative online reviews. Brandify also offers location CMS and a local advertising product for brands that use display, search, and social advertising. 5. SOCi…

    Stephanie Miles/ Street Fightin Facebook- 18 readers -
  • 7 Platforms National Brands Can Use to Run Local Campaigns

    … National brands are inherently local, but they risk alienating consumers when they don’t use tailored messaging in the individual markets where franchises and distribution partners are located. The biggest challenge for national marketers targeting local markets has traditionally been scale, but new hyperlocal solutions are making it easier…

    Stephanie Miles/ Street Fight- 20 readers -
  • How the Google My Business API Changes the Local Ecosystem

    … business as closed and drive your customer base away. It might not happen to you, but if it does, the results can be catastrophic. Listing management is your insurance policy against disappearing from sight online. Listing management companies like Brandify emerged in order to fill this pressing need on behalf of businesses, not just on Google but across…

    Damian Rollison/ Street Fightin Google How To's- 26 readers -
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