Branding

  • Marketing Career: How to grow your personal brand in three steps

    It can be difficult to think about yourself as an entity, or as something to market. When making the decision to build your personal brand, it’s important to focus on a few defined key points. Your personal brand is a clear expression of your own value proposition, and you should be able to articulate it as clearly as you would for your own company.

    MarketingSherpa Blog- 17 readers -
  • #18: A Backstage Pass to the Inner Workings of My Business

    … On this episode of the Online Marketing Made Easy Podcast, I pull back the curtain and give you a peek into the inner workings of my business. I give you the scoop on my team, my favorite tools for building my business, and lessons I've learned as I've built my business. In this episode, here’s […] The post #18: A Backstage Pass to the Inner…

    Amy Porterfieldin Social EMail Content Facebook- 14 readers -
  • #19: How to Set Priorities In Your Business with Pat Flynn

    … On this episode of the Online Marketing Made Easy Podcast, my guest is one of my very favorite people – Pat Flynn. I know most of you already know Pat, but if you don't, he is a well-known and highly successful online entrepreneur. He is a podcaster, blogger and author and is best known for […] The post #19: How to Set Priorities In Your Business…

    Amy Porterfieldin Content How To's- 14 readers -
  • 5 User Engagement Strategies for SaaS Product Marketers

    … Want to sustain growth? It all starts with user engagement. SaaS businesses must aim to educate and entertain their users to boost satisfaction and retention. For your team, that means building a marketing strategy that keeps users engaged. You want customers to feel compelled to login to your platform in the morning, during lunchtime, and even…

    KISSmetrics Marketing Blogin EMail- 12 readers -
  • 4 Ways to Keep Your Product Design On-Brand

    … does this product fit into the rest of the product line? Is the design unique while still pointing back to the brand and the other products? Is the art and copy that is supporting the product on-brand? Having consistent branding is a bit of a delicate tightrope walk. But putting your product in context with the rest of your merchandise…

    Growmap- 24 readers -
  • The Advent of AR Wearables

    …Most people are familiar with using Augmented Reality (AR) on their phones. You simply run an app and point the camera at something – and that something (be it an ad, packaging, even a person’s face) comes to life. Snapchat, Pokémon Go and Google Translate are just a few common examples. Even more exciting to... View Article…

    Starmark- 14 readers -
  • The right time to ignore popular marketing advice

    … By Mars Dorian, {grow} Contributing Columnist The web is full of marketing advice that sounds good but is divorced from reality. Whether you find marketing tips in books, blog posts, webinars, or YouTube videos, there’s a lot of false assumptions and misleading tips that either waste your time, or worse, lead you astray. Over the past 5 years…

    {grow}- 13 readers -
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