Branding - Page 2

  • Tips On How To Create A Memorable Brand Name

    … A catchy business name is an important aspect of holding any business. Therefore, its development should be approached seriously, regardless of whether you are opening a new company that is just to gain a foothold in the market, or expanding the existing one. The final result of professional branding has an appropriate look on all products…

    The Next Scoopin Social- 14 readers -
  • Why Consumers Call Out Brands on Social Media

    … Social media has glimmered a tradition of calling out businesses, it can be come in any form either your friend’s angry outburst about their servicer or the hottest video of a despised customer on the evening news. Consumers are captivating themselves to high point and magnify brands’ bad behavior for the world to see. Circumstances like…

    The Next Scoopin Social- 32 readers -
  • SEO for non-profits

    …. What SEO aspects to focus on? There are a few SEO tactics that are especially important for non-profit organizations. SEO for non-profits isn’t essentially different from SEO for other companies. However, due to the distinct nature of (most) non-profit organizations, there are a few SEO tactics that’ll prove to be extra beneficial. Content: write…

    Marieke Van De Rakt/ Yoastin SEO- 17 readers -
  • How to Hack Retention Rate and Get Customers to Stick Around

    … Retention, huh? It’s like interviewing for a job and getting to the last stage of the interviews — just to realize it’s not going to happen. We spend money on getting people to our website, visitors spend eight seconds on the page and 98% will never return. Boy, that hurts It is especially painful for SaaS businesses because of their lengthy…

    KISSmetrics Marketing Blog- 15 readers -
  • The Secret to a Successful Retail Brand: Influencer Strategies

    …: Having an established influencer marketing strategy is not as easy as we think of it. Just like any other marketing techniques, there is this long list of Pros and Cons and Do’s and Don’t. However, by applying these goals mentioned above in your strategy, it will make you narrow down your priorities and most especially aid you in making success surefire in your business. The post The Secret to a Successful Retail Brand: Influencer Strategies appeared first on The Next Scoop. …

    The Next Scoop- 12 readers -
  • 4 domain name registration myths debunked

    …The internet is generally the first place people look for information on just about everything. That’s why when you register a domain name, or several, it’s an important step for making sure businesses can be found — even without a website. To help eliminate some of the most frequently... Please visit Marketing Land for the full article…

    Marketing Land- 9 readers -
  • Brand Your Small Business Like The Big Guys

    … What would you say defines your brand? From our perspective, it’s the way you look, how you sound, and everything you do to represent your business in your local community. Your brand is expressed in your marketing materials, your digital presence, and how you interact with each and every prospect and customer. For the biggest, [...] Read More... The post Brand Your Small Business Like The Big Guys appeared first on Dex Media. …

    Dex Media- 13 readers -
  • How to Do Customer Engagement If You’re In a Unique Niche

    I once worked with a business who specialized in making custom squirrel horror dioramas. If you’re wondering what in the world a custom squirrel horror diorama is, then you’ve proved an underlying point of this article. Unique niches are really tough for marketing. If there are 37 people on the planet that are in your target market, then you’ve got your work cut out for you.

    KISSmetrics Marketing Blog- 14 readers -
  • Which is more important: The content, or the person?

    … By Mark Schaefer I lectured before a university class the other day and a student asked a great question: “When creating a personal brand, which is more important, the content, or the person creating the content?” Curiously, the answer to this may depend on where you are on your personal branding journey. Let’s dive into this today. The human…

    {grow}- 24 readers -
  • 5 ways brand values set you up for success

    …Having a strong and consistent brand identity is essential to stand out in today’s marketplace. The strongest brands are based on delivering upon the organization’s mission and remain true at every point of contact. But how do you create strong values for your brand to ensure success for your company? Employees are your most effective... View…

    Starmark- 15 readers -
  • Building Digital Trust

    … or destination, TripAdvisor has some great extras you can plug into your site which has the added bonus of the TripAdvisor branding for double the trust factor. Schema – On individual product pages, if you’ve collected multiple reviews then you can include additional code which will help rich snippets appear in the search results. For example: The Schema…

    State of Digital- 14 readers -
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