Brent Franson

  • 10 Ways Retailers Can Create Awareness of In-Store Mobile Channels

    …] measure physical locations like you do your web properties. Understand the behavioral trends of your customer base, then get granular with demographic and behavioral segmentation.” (Brent Franson, Euclid Analytics) 7. Run a pre-launch campaign. “We have a playbook for launching programs that includes a pre-launch campaign via email, social media…

    Stephanie Miles/ Street Fight- 27 readers -
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