Brian Downard

  • 8 Ways for You to Create Content that Creates Customers

    … that performs better. Our colleague, Brian Downard, has identified some specific ways to create content that creates customers in his new infographic, 8 Ways To Create Content That Creates Customers: Create content for brand awareness AND for sales – Don’t just create content with the goal of attracting readers, create content that converts leads…

    Douglas Karr/ Marketing Technology Blogin Content- 24 readers -
  • 16 Types of Infographic Layouts to Inspire You!

    … their infographics. Some are pretty much a bunch of stats puked into a beautiful chart or two. While that technically may be an infographic, I don’t think it’s worth sharing so we don’t. Other infographic resources produce consistent, comprehensive infographics that do an amazing job at communicating their purpose. Brian Downard is one of those resources and we…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • 7 Ways to Optimize Your Online Marketing Conversion Funnel

    … of traffic and drive more traffic from those sources. Lead Magnet – Offer an irresistible offer that you can give to your customer for FREE in exchange for their contact information. Trip Wire – Offer an irresistible, super low-ticket offer (typically between $1 and $20) that is used to convert leads into customers. Core Offer – Now that you’ve got…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
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