Brian Massey

The Lord of the Rings film series began its production design in August 1997. Peter Jackson required complete realism and plausibility in his vision of Middle-earth, and hired Weta Workshop to create the various pieces of armour, weapons, prosthetics and creatures seen in the trilogy, as well as aged costumes and historically influenced sets.
Posts about Brian Massey
  • Enhanced Existing Content Marketing Increases Your ROI

    … content isn’t a new concept. For years, book publishers have updated existing books to make them more attractive and marketable. For example, David Meerman Scott’s The New Rules of Marketing & PR is in its 5th edition. As content marketing continues to grow, marketers will discover that their content budgets (aka their corporate allowances…

    Heidi Cohen/ Heidi Cohenin Content- 29 readers -
  • 5 Content Marketing Trends to Follow Right Now

    … these sections are created, you can work backward to design a set of questions for your customer interview. When done right, you can finish a customer interview in under 30 minutes and cut hours off your total case study process. Go Global with Virtual Assistants The trend of using virtual assistants for content creation is in full swing heading…

    Relevancein Content- 21 readers -
  • 2014′s Top 10 Analytics & Marketing Columns On Marketing Land

    … Google’s Analytics program, and specifically the migration to Universal Analytics, dominated the popular columns in our Analytics & Marketing column in 2014. But our readers also showed a lot of interest in the critically important topics of statistical significance, tag management and social analytics. Following, the top 10 columns…

    Pamela Parker/ Marketing Land- 18 readers -
  • What to Optimize on your Landing Pages [VIDEO]

    …. Sign up for our free mini-course right here on the blog. Earn points and get a free review of your website when you earn your Ph.D. The post What to Optimize on your Landing Pages [VIDEO] appeared first on The Conversion Scientist. …

    The Conversion Scientist- 7 readers -
  • Google Analytics Setup Basics

    … most recent Marketing Land Column, A Google Analytics Setup Checklist. Listen on The Conversion Scientist Podcast Podcast: Download (Duration: 10:57 — 10.0MB) Subscribe to the Podcast If you enjoyed this, please leave a review on iTunes! Related Marketing Land Columns by Brian Massey Nine articles that your web visitors want you to read. Sign up…

    Brian Massey/ The Conversion Scientistin Google- 11 readers -
  • The Future of B2B Marketing: Predictions From 31 Pros [Slide Show]

    … Miller Jon Miller Lee Odden Christopher Penn Jeannine Rossignol Shane Snow Justin Steinman Cindy Valladares Viveka von Rosen Tom Webster Andy Zimmerman And me! Their predictions range from realistic to ridiculous, and some sound like they're right out of a sci-fi novel. (But remember when touchscreen tablets were science fiction?) Here…

    MarketingProfsin Twitter- 8 readers -
  • 31 Predictions on the Future of B2B Marketing

    … Lattice Engines Brian Massey @bmassey Conversion Scientist Loren McDonald @LorenMcDonald Silverpop, an IBM Company Jason Miller @JasonMillerCA LinkedIn Jon Miller @jonmiller Marketo Kerry O’Shea Gorgone @KerryGorgone MarketingProfs Lee Odden @leeodden TopRank Online Marketing Christopher Penn @cspenn SHIFT Communications Jeannine…

    Lee Odden/ TopRank®in Google- 26 readers -
  • You Have The Traffic. Now What?

    … marketing, you have to get at least a portion of your visitors to take action. You haven’t “won” just because they visited your website. Let’s discuss some key tactics that can help you convert more traffic into buyers, get them to enter your funnel, etc. Do You “WeWe” On Your Website Visitors? Perhaps it’s human nature to think that people…

    John Rugh/ Relevancein EMail Content Blogging- 14 readers -
  • The Formula That Makes LeadPages A Lead Generation Force

    … In this webinar Brian Massey sits with Tim Page, Conversion Educator At LeadPages who discusses the success of LeadPages and how the company processes over 3 million email optins each month. Click to play the Webinar It’s no surprise that after 12 years testing and implementing sales marketing psychology, Tim’s team created one of the most…

    Luis Ramirez/ The Conversion Scientist- 14 readers -
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