Brian Nowak

  • A Complete Guide to Facebook’s Q3 2015 Financial Results

    … in ad tech across Atlas, LiveRail and Facebook Audience Network. This quarter, we expanded the ad formats publishers in Audience Network can add to their mobile apps. On LiveRail, this quarter we began testing age and gender targeting. LiveRail can now deliver over 90 percent accuracy on age and gender segments across desktop, mobile Web and mobile…

    David Cohen/ AllTwitterin Social Facebook- 22 readers -
  • 2Q EARNINGS: Facebook Video Ads Are a Hot Topic

    … Not surprisingly, advertising was a primary topic of conversation during Facebook's second-quarter earnings call Wednesday, and video ads were discussed on several occasions. We also introduced premium auto-play video ads this year. Video on Facebook helps brands extend their investments by combining traditional reach focus campaigns with our…

    David Cohen/ AllFacebookin Social- 12 readers -
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