Brian Polster

  • Broadleaf Commerce: Invest in Customization, Not Licensing

    … Within the marketing technology space, there was massive growth with Software as a Service and the affordability of buying what you needed out of the box. Over time, SaaS overcame the cost of building and many SaaS companies took off as they won the build versus buy budget argument. Years later, and marketers are finding themselves at another…

    Douglas Karr/ Marketing Technology Blog- 27 readers -
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