Brian Solis

Brian Solis is a well-known digital analyst, keynote speaker, and bestselling author. He is the principal at Altimeter Group, a research and advisory firm, author of the bestselling books The End of Business as Usual, Engage! and What's the Future of Business (WTF). In 2013, Solis spoke at an World Business Forum, where he talked about "how technology is changing the way we make business", and the connection between social media and the companies.
Posts about Brian Solis
  • Are you becoming an obsolete marketing professional?

    … in digital marketing, I fear this scenario of obsolescence more than any other beyond my family, my team, and my health. If you want a career rather than a momentary milestone, relevancy is EVERYTHING. I try to tackle this in 5 ways: 1. Read and read and read. then study — I look at TONS of blogs, emails, books, magazines, etc. every day. I am…

    {grow}in Mobile- 15 readers -
  • Book Review X: The Experience When Business Meets Design by @briansolis

    … meaningful experiences for their customers? How can companies be more relevant and meaningful about how they make customers feel? The new book by my friend, Brian Solis, X: The Experience When Business Meets Design may be your answer. For context, I’ve know Brian Solis a long time from back when he had a Public Relations agency during the early days…

    Lee Odden/ TopRank®- 17 readers -
  • Marketing: New architects of the customer experience?

    … There seems to be a theme emerging on {grow} over the last few months and it is this: How can be effective marketers and have any influence over what has become a very strange and complex The customer journey (my friend Krista LaRiviere of gShift called this the “dark funnel“). As much as we might long for the days when we created a strategy…

    {grow}- 17 readers -
  • Do You Know Your Customers as Individuals? You Should.

    … Many digital marketers and business leaders find it easy to talk about the buzzwords, key technologies and popular social marketing, data and analytics technologies and happenings. We write about them. We tweet about them. We even present concepts at events and training workshops to teach others. Unfortunately despite how much noise there…

    Pam Moore/ Pam Marketing Nutin Social- 22 readers -
  • Brian Solis Webinar: Reaching Generation C

    … feed the digital marketing tsunami? How can you as a CMO create a marketing experience that will not create disruption but leads? These are questions that Brian Solis, along with Devon Wijesinghe, CEO at Insightpool, will answer. Let Brian Solis Answer Your Questions If you are a CMO, or a marketer that wants to not only stay relevant but also reach…

    Sara Ruth Wolkiewicz/ GetResponse Blogin Social EMail- 16 readers -
  • #SocialSkim: Top Instagrams and Vines, When to Post on Socnets, CES Trends, More!

    … programming. Great digital trends include Dish's Sling TV app, which lets you get channels online and à la carte; Jins Meme, a new take on smart eyeglasses; and the XYZprinting food printer. Finally, Brian Solis compiled trends to follow this year (in the SlideShare below). A few include the death of social media 1.0, a future of search and SEM outside…

    MarketingProfsin Social- 12 readers -
  • Are Social Media Jobs About to Disappear

    … be. Is social media earned media, like public relations/communications? Often, yes. Is social media a tool for sales? Increasingly it is, especially with social enablement/training programs taking root. (nice piece by Brian Solis on the state of the union on that here) Is social media employee recruitment? Indirectly, yes. And in some companies…

    Jay Baer/ Convince and Convertin Social- 6 readers -
  • New @Marketo Guide to Engaging Content Marketing – @TopRank Style

    … Marketo is known for their content marketing (top 20 content marketing brand) and especially their definitive guides to all things related to B2B marketing. The most recent is The Definitive Guide to Engaging Content Marketing which includes over 100 pages of practical and highly usable information on Planning, Creating, Designing, Publishing…

    Lee Odden/ TopRank®in Social Content- 26 readers -
  • The 15 Best LinkedIn Pulse Articles On Marketing

    … of the greatest opportunities in content marketing. Earlier this year, I took advantage of the opportunity to join the LinkedIn Pulse program. And while none of my posts “went viral,” I am engaging with thousands of new readers each month on that platform as well. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse…

    Michael Brenner/ B2B Marketing Insiderin Social Content- 10 readers -
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