• Top Ten List of David Letterman Late Show Clips & Videos

    … When David Letterman's first 'Late Night' show was broadcast in August 1993, nobody could have really foreseen the way that it would change the face of late-night TV, both in the U.S. and beyond. His innovative approach to the genre not only blazed a trail for Conan, Fallon, Kimmel and many other 'traditional' broadcasters, but gave the viewing…

    Carla Marshall/ ReelSEOin Facebook YouTube- 28 readers -
  • TV Everywhere Video Ad Views Increase by 368% in Q3 2014

    … Viewers are becoming increasingly receptive to digital video advertising, particularly behind authenticated, or TV Everywhere, content, and also on mobile devices. As more and more broadcasters publish video content behind a paywall, 46% of long-form and live video ad views now come from users signed up to a TV subscription service, an increase…

    Greg Jarboe/ ReelSEOin Facebook YouTube- 28 readers -
  • Adobe, Nielsen to Measure Online Video Reach, But What About Engagement?

    … Digital Content Ratings data will be available to clients via the Adobe Marketing Cloud, allowing media companies to monetize their inventory and brands to optimize their marketing campaigns. In addition, Nielsen’s measurement data will be embedded in Adobe Primetime to give broadcasters and pay-TV service providers the ability to measure audiences and viewing behaviors across a broad set of devices. The integration also seeks to deliver personalized content and ads. …

    Greg Jarboe/ ReelSEOin Google YouTube- 18 readers -
Get the top posts daily into your mailbox!