Bruce Clay

    • Blogging Renaissance: Why You Must Blog Now

      5 Reasons To Put Your Blog At The Center Of Your Marketing Now more than ever your business needs to tap into the blogging renaissance. Blogs are no longer shiny new objects of marketing adoration. No surprise. Blogs date back to the late 1990s. They grew out of ideas documented in The Cluetrain Manifesto. “Markets are conversations.

      Heidi Cohen/ Heidi Cohenin Blogging- 10 readers -
  • Generate New Blog Post Ideas: Yes You Can!

    … relevant industry conferences and company events. Lee Odden and his team, notably Ashley Zeckman, are the live blogging experts. Ashley Zeckman Live Blogging At MarketingProfs B2B Conference Every business has blog post ideas waiting to be written. They need these 5 types of core content. (Here’s help to better understand how to plan blog post…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 21 readers -
  • Content Marketing: Original Versus Curated Content

    …. Includes original content. Often marketers overlook the fact that curated content can be composed solely of original information that’s never been published elsewhere. Think roundup posts and group interviews. Extends the useful life of your original content. At the heart of an effective curated content strategy is effective digital asset management…

    Heidi Cohen/ Heidi Cohenin Social Content Facebook Twitter- 21 readers -
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