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… by @TobyDiva (Toby Bloomberg) – “From her work in blogging to Google+ B.L. Ochman, CEO of Maximum-plus.com and whatsnextonline.com, continues to demonstrate she is one of the pioneers of digital marketing. Her Up Your Budget treasure hunt campaign for Budget Car Rental remains a classic in successful integrated marketing. B.L.’s original approach…
Maybe when we’re looking into issues in social media, when we’re doing social listening, maybe we’re missing the most important factors. Today’s Jay Today video is from Santa Barbara, California, where I was giving a talk for AppFolio, a terrific property management software and one of the sponsors of my new book, “Youtility for Real Estate,” coming out November 4.