Buick

Buick, formally the Buick Motor Division /ˈbjuːɨk/, is an American automobile division of the American manufacturer General Motors (GM). For much of its existence in the North American market, Buick has been marketed as a premium automobile brand, selling entry-level luxury vehicles positioned above its mainstream GM stablemate Chevrolet, and below the flagship Cadillac division. Buick holds the distinction of being the oldest active American marque of automobile, and the original Buick Motor Company was a cornerstone of the establishment of General Motors in 1908. Before the establishment of General Motors, GM founder William C.
Posts about Buick
    • Full-Screen Ads Coming to Instagram Stories; Insights, Too

      Instagram announced that Instagram Stories has reached 150 million daily active users, and those users will soon start seeing full-screen ads. The Facebook-owned photo- and video-sharing network also revealed the rollout of Stories insights within its Business Tools. Instagram Stories launched last August and reached the 150 million DAU mark Wednesday after topping 100 million last October.

      David Cohen/ AllTwitterin Social- 12 readers -
  • Why Peer-to-Peer Marketing Does More Than Celebrity Endorsements

    … percent of all American ads. By 2012, that number dropped to 9 percent. What happened? It all comes back to authenticity. Customers now say brands need to be authentic to cut through the noise and make an impact on them. Former Buick marketer Craig Bierley put it best when he said, “I’m not sure anyone really believed that Tiger Woods drove…

    AllTwitterin Social YouTube- 15 readers -
  • 4 Tips for Marketing to Baby Boomers in the Digital Age

    … the Baby Boomer generation, but making sure these elements come together in a way that doesn’t make the consumer feel old is crucial to marketing their products. Unfortunately, using social media to communicate with Baby Boomers is not a two-way street for gen-y and millennials. When Grandpa sees a promotion for Buick or Shredded Wheat on Facebook…

    Aliza Gans/ The Content Strategistin Content- 17 readers -
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