Building An Audience

  • How to build a truly actionable social media audience

    … of positioning, consistency, quality, SEO, social media, engagement, analytics, and more. But most of all, it takes patience to build a truly actionable audience, not merely a bunch of social media followers. Mark Schaefer is the chief blogger for this site, executive director of Schaefer Marketing Solutions, and the author of several best-selling digital…

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